Meet our new and improved stick deodorant formula! This has been a long time in the making, and is all based on feedback from YOU, our Curie community.
TEXTURE & GLIDE
One of the biggest pieces of feedback we've received is that the texture of our deodorant was slightly gritty. Your armpits are delicate, and the last thing we all want is rough deodorant. The drugstore stuff is full of chemicals that make it silky smooth, which is why people sometimes struggle with natural deodorants. We worked with our lab to mimic that silky smoothness, while still upholding our clean standards.
To improve the texture of our deodorant, first we decided to reduce the amount of corn starch, and use a triple milled supplier. If anyone has ever used corn starch in a recipe, you know it can be a bit gritty. Triple milling corn starch turns it into a finer powder. We also reduced the amount of corn starch overall by about 10%.
The second way we improved the glide-ability of our stick deodorant was by replacing sunflower seed wax with castor wax. Castor wax is an all natural vegetable wax rich in triglycerides and omega fatty acids, and is an excellent emollient for skincare products. It helps create that smooth glide we all love.
We took your feedback and got to work with Ann to make our fragrances even better, while still upholding Curie's clean standards. We’re so excited with the results! They're the same scents you know and love, just elevated :)
We are SO excited for you to try! Shop all three signature scents today.